January 2012 Table of Contents

Features
Where's Waldo? Finding Those Homeowners Who Are Most Likely to Remodel Where's Waldo? Finding Those Homeowners Who Are Most Likely to Remodel

The more data you have about a household and the more focused you are in marketing, the more effective your campaign will be and the more leads will flow your way. Read more

Top 100 Markets Introduction Top 100 Markets

REMODELING magazine's second annual forecast of the top 100 remodeling markets in the U.S. Read more

Housing 360: Research on Attitudes to Homeownership

A report on attitudes to homeownership shows that owning a home and remodling it are still important to homeowners, despite the down economy. Read more

City Watch: Top 20 Best-Performing Markets for Remodeling City Watch: Top 20 Best-Performing Markets for Remodeling

From the Top 100 Markets list, we take a closer look at the 20 best-performing markets in the U.S. Read more

Deep Green: A Sustainable Remodel With Appeal for Future Homeowners Deep Green: A Sustainable Remodel With Appeal for Future Homeowners

This LEED Platinum renovation has a long-range goal: to ensure the building's adaptability for the needs of future homeowners. Read more

Show & Tell: Exhibiting at a Home Show Show & Tell: Exhibiting at a Home Show

Tips for making exhibiting at a home show a successful part of your marketing plan. Read more

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