Salespeople need a strong definition for the word "value" to use to describe what... More
Offering three price options, and directing buyers to the middle one, is an easy... More
That's the first question remodeling clients ask themselves. How you present... More
How making your design team a more valuable part of your design/build company can... More
Without selling, there is no need for accounting, installing, supervision,... More
Your client's may appear calm, but lurking beneath is a hot mess of emotions you... More
In sales, the words you choose to use must be backed up by the right vocal tone... More
Too often, the lowest bidder sets the standard for what a job should cost, but... More
