If you don't currently do attic inspections as part of your process for selling roofing, read on. An attic inspection will not only yield important information about the state of the roof, it will also set your company apart from the competition. More
More money, new lenders, and relaxed credit standards revitalize the once-flagging market for home improvement financing. More
A window and door specialist from Chicago shares fast and efficient installation methods to ensure windows perform well and stand the test of time. More
Can you handle torch-down roofing? Not every roofer can, as evidenced in the recent fire of a Chicago-area strip mall where officials believe a roofing crew using propane torches sparked the massive blaze. More
A fast-moving storm system triggered dozens of tornadoes on Sunday that killed at least eight people and flattened large parts of a town southwest of Chicago. It's the latest tragedy that prompts the question once again: Is there a better way to build in tornado country? More
A few negative reviews online can nullify all the marketing dollars you're spending. That's why you need an online review strategy. More
Women often control the home improvement purchasing decision. Salespeople ignore that fact at their peril. More
Empower customers by presenting several solutions to their home improvement problems. More
The sudden demand for a drop in price can throw a salesperson off course. But that's where real selling begins. More
An affordable upgrade that will 'pop' in backyards or on top of decks or patios. More
