Shawn McCadden

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How To Recognize the Traits of the Price-Driven Consumer

Remodeler be warned: Shawn McCadden describes nine traits of consumers who select their remodeling company based on price. More

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Don't Compete -- Differentiate

Competing on price is not the long-term answer for winning jobs and seeing your company thrive. Shawn McCadden describes a better way. More

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7 Benefits of Pre-Staging Projects

Ordering and checking materials before setting a start date is well worth the effort. Here's why. More

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Despite Fake Online Reviews, Consumers Are Still Believers

Until consumers are better educated or angry, business owners will have to deal with the fallout from fake online reviews. More

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Have You Created a Culture of Fear at Your Company?

Your employees might be afraid to take responsiblity for their work. If this is a team-wide problem, it's time to examine your leadeship style and the culture of your company. More

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Shift Your Reaction to Change

Be proactive rather than reactive in adapting to change. It can mean the difference between success and failure. More

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Making Changes to Your Business to Ensure Success by Retaining Great Staff & Attracting New Clients

If your current business recipe isn't working, try these new ingredients for a more successful outcome. More

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Generation Why?: Working With Gen-Y Employees

The keys to successfully integrating Gen-Y employees into your staff include not micromanaging them and making sure that technology and systems are up to date in your business. More

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Are Contractor Lead Regulations Unforceable?

Dealers and others wonder what the effect would be if opt out were reinstated. More

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The Bigger Picture: Getting Away From Micromanagement

When it comes down to it, no one enjoys being micromanaged, and it limits employee effectiveness. Here are tips for kicking the micromanagement habit. More

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