Selling is emotional, but salespeople need to look rationally at the quality of the lead and whether or not it's worth pursuing. More
Bring value to prospects and help move them off the fence by acting as trusted adviser for their remodeling needs. More
Reasons besides immediate need can motivate a re-rail job. A wide variety of materials makes for many design opportunities. More
Case studies of three remodeling companies at different stages of growth. What challenges are they each grappling with and how are they managing their growth? More
When Jim Lett started his window and door business, A.B.E. Window & Doorin Allentown, Pa., he did everything himself -- including the books. Soonenough, however, Lett began to outsource his bookkeeping. He still does, ata cost of between $450 and $500 a month. Generally, costsat home improvement companies that outsource bookkeeping range from $200 to $1,000 per month. More
Remodeling is a highly technical art. It requires a grasp of the principles and practice of electricity, plumbing, engineering, geometry, and architecture. It requires a high level of craftsmanship as well as an ability to manage homeowners' expectations during a very emotional process. All of this while turning a profit. More
In a turbulent economic environment, there are plenty of opportunities to get discouraged, depressed, and despondent over low sales. Here's how sales pros fight back against tought times. More
Track the quality of leads and monitor trends in weekly sales meetings. If a great lead is 80 and you get a lead worth only 45 points, prioritize accordingly. More
