Expert tips from business consultant and speaker Beverly Koehn on avoiding... More
It takes work to create a referral reward system and work to sustain it. But the experience of many contractors shows that a well-designed and consistently managed system regularly yields leads. More
In a tough economy, remodelers are reviewing the value of every promotional dollar they spend. Consumers have changed, and so must remodelers' ways of reaching them. More
It is essential that your employees put their best foot forward when connecting with clients. More
It's no secret that the remodeling process is not a pretty one. It's invasive; it's time consuming; it's stressful; and it's expensive. But the remodeler who is able to take that same process and make it feel like something different entirely -- something exciting, easy, even enjoyable -- is the remodeler who will be able to charge what he is worth. More
Nobody enjoys being confronted by angry clients, but avoiding them “is absolutely the worst thing you can do,” particularly if you're in their home nearly every day, says Beverly Koehn, a consultant to remodelers and builders. “The minute you start avoiding them, you dig yourself into a deeper hole.” More
