Why would a contractor even bother with a Twitter or Facebook account? If you have to ask, you most likely don't understand the power of social media. Remodeling industry consultant Darren Slaughter explains why social media matters. More
Growing your YouTube audience isn't as hard as you think�here's how you can generate video views and increase viewer loyalty with help from your Twitter and Facebook accounts. More
Still don't believe in the power of social media marketing? Then check out the story of Canadian entrepreneur Ryan Smolkin. Here's how he successfully used nothing but Facebook early on to build his french fry empire. More
GuildQuality's Erica England tells how a pair of remodelers increased sales by turning social media and review sites to their advantage. More
Your greatest untapped resource for Facebook marketing advice? Other business owners. More
The Ready.gov organization reminds Americans that the day before a disaster looks... More
The Internet and social media have compounded how reviews are sharedówhether they... More
John Rogers of John Rogers Renovations, in Woodstock, Ga., hired an intern to help gather information that would help the company create processes and systems. More
Even the mail is going high-tech. Two new apps can offer creative direct-mail opportunities. More
Until consumers are better educated or angry, business owners will have to deal with the fallout from fake online reviews. More
