The American Rental Association (ARA) launched the "Clean. Safe. Essential." training certificate program, the latest element of the "Clean. Safe. Essential." initiative for construction equipment rental companies. The online program is designed to help keep the rental experience safe during and after the coronavirus (COVID-19) pandemic.

The training program, available online through RentalU, features a variety of learning modules to help construction and tool rental stores ensure the cleanliness and safety of all rental operations, employees, and customers. Topics covered in the modules include the supplies needed, preparations to make, safety considerations, and a cleanliness check. Upon completion of the program, ARA members receive a certificate and an implementation kit for their location.

“Our industry is committed to developing solutions over and above what is expected to keep the rental process clean and safe,” Tony Conant, ARA CEO, said in a news release. “The uniform training found in the ‘Clean. Safe. Essential.’ program is designed to help ensure the health and safety of customers and employees—and to maintain the highest level of confidence of our customer partners.”

The "Clean. Safe. Essential." training program provides stores with consistent training on measures to minimize exposure to the coronavirus for customers, staff, vendors, and guests. As a first step of the "Clean. Essential. Safe." program, the ARA released the ARA Healthy Work Practices Guide for construction rental companies in late May. The ARA is creating a panel to regularly evaluate the program and update best practices as information becomes available.

“The ‘Clean. Safe. Essential.’ program harmonizes the best practices for delivering a safe rental experience through the COVID-19 pandemic and beyond,” Conant said. “Its main goals are to provide a consistent body of knowledge around health and safety practices inside of our current environment and to arm rental store staff with the tools they need to keep customers and employees safe.”

The Moline, Ill.-based ARA is an international trade association for owners of equipment and event rental businesses, and manufacturers and suppliers of rental equipment.

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