After remodeling rental properties and working in new construction, Andy Wright realized, six years ago, that his roots were firmly planted in residential remodeling. He and his wife drove around California, touring towns, and decided to settle in the foothills between Sacramento and Lake Tahoe.

It wasn't just a beautiful countryside that helped them make the decision. It was the fact that half of the housing stock is over 25 years old.

Wright spends 2% of his sales volume on marketing and says he markets more consistently than other area remodelers. He has participated in a home show for six years, enters marketing contests, and writes a cover story every other month for the local paper's home and garden section.

Wright recently purchased and renovated a building on a main street to use as an office. It will also have a showroom with universal design features.