Darren Slaughter runs a boutique website design and marketing shop that focuses on serving contractors in the home improvement space. Sales, marketing, social media
If you're asking "What marketing works for contractors?" Here are some answers.
Still hesitant to make a commitment to social media? These reasons may convince you to jump in.
Forget the phone book as a lead source. Homeowners are online looking for home improvement pros. Columnist Darren Slaughter talks blogs and SEO as ways for you to get their attention.
Think social media is just a fad? Potential clients beg to differ.
Earlier this year, media headlines announced that the demise of Facebook was imminent. Darren Slaughter tells why that won’t be the case.