Don't Be Afraid to Tear Up That Contract
Working with clients that aren't a good fit can be a waste of your time and a source of lost revenue
Cultivate Relationships as a Type of Marketing
Relationship marketing can be even more beneficial than traditional marketing.
Say No (But Nicely!)
Mark Harari at Remodelers Advantage discusses how to reject unqualified leads quickly and easily.
To Make a Marketing Difference, Focus Less on What to Do and More on Doing It
Kyle Hunt finishes marketing month with a list of activities that'll improve your marketing plan.
The High Impact of Low Client Satisfaction
Why Focusing on Livable Remodeling Could Be Your Competitive Advantage
When it Comes to Marketing Strategies, Think Big(50)
Big50 members excel in all areas of the industry, including marketing. Take...
Don't be Like This Poorly Reviewed Contractor
Lifehacker writer Thorin Klosowski reviewed a contractor on Yelp poorly, and then...
Sometimes, the Best Way to Be a Stand-Up Company Is to Provide a Place to Sit
View the world from your clients’ perspective. It can reveal wonderful ways to set yourself apart from the competition.
When You Brainstorm on Strategy, Say It with a Skit
Remodeling columnist Paul Winans shows how play-acting a problem can produce solutions that you might not find elsewhere
Harness the Power of Being Heard
Remodeling columnist Paul Winans uses a story about being in a plane to tell why...