Lowe’s plans to launch a smartphone app later this year that will use augmented reality allowing homeowners to preview furniture and appliances in their homes. Using Google’s 3-D smartphone platform Tango, Lowe’s Vision will essentially allow users to map out their homes with accurate measurements.

Lowe's Vision is the latest virtual reality product from the home improvement giant which previously launched HoloRoom--a design and visualization tool that uses Google Cardboard or Oculus Rift headsets to visualize custom bathrooms and kitchens.

Fast Company spoke with Lowe’s Innovation Labs executive director Kyle Nel to get an inside look into what the company is doing in virtual reality technology.

"Lowe's Vision won’t be the chain’s last foray into virtual and augmented reality, which Nel says the company is committed to 'for the long haul.'

'We’re at this interesting time where we can build things that nobody would have expected a Lowe’s to build or be first in the world with,' he says. 'Because Lowe’s is Lowe’s, we have the opportunity to provide these technologies to everyone in a real-world setting.'"

Read more >