Lynn Monson

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Targeting profitable jobs

Separating the wheat from the chaff within that customer plain is how remodelers reap profitability. Case, for example, relies on computer-aided analyses of its extensive project database to predict future customer buying patterns. Other remodelers take the more basic route of screening potential customers to determine everything from the limitations of their budgets to how easy they would be to work with. These interviews help remodelers avoid customers who might impede their companies' productivity objectives. Read more

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Q+A: To B-I-Y or Not to B-I-Y

For our DreamMaker franchise, where budgets are tight, we allow homeowners to buy their own materials. Read more

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Design features that clients ask for

People are deciding to stay in their homes and adding a master suite on as their own personal luxury space. We're seeing natural stone in baths and kitchens, as well as on the fronts of houses. Read more

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Design Fees: To Charge or Not To Charge

Anna Mavrakis, TNL Design/Build Canton, Ohio We do charge a design fee for any drawings done for a job. I own two businesses, Monson Interior Design (high-end kitchen and bath design/build) and a kitchen and bath remodeling franchise, DreamMaker Bath and Kitchen. Read more

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