Jeff Talmadge

"Belly-to-Belly" Marketing Yields Best Payoff for Creative Remodelers
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"Belly-to-Belly" Marketing Yields Best Payoff for Creative Remodelers

Remodelers move away from traditional print marketing to opportunities for... More

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The Economics of Deconstruction The Economics of Deconstruction

Deconstruction prevents waste from being sent to landfills, and clients receive tax credits that may off-set the cost. More

Pinpointing areas of neglect in a project
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Pinpointing areas of neglect in a project

When Jeff Talmadge, owner of Talmadge Construction, in Aptos, Calif., participated... More

Bringing Design In-House Can Improve Client Experience and Your Bottom Line
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Bringing Design In-House Can Improve Client Experience and Your Bottom Line

Hiring full-time designers can not only improve the client experience but give a... More

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Use a Points System to Qualify Leads

Jeff Talmadge of Talmadge Construction, in Aptos, Calif., created this form, which uses a point system to qualify leads. More

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Prospective Sales Leads

As a self-proclaimed “service-oriented person,” Jeff Talmadge, owner of Talmadge Construction, in Aptos, Calif., feels that the best part of the remodeling industry is “all the people I get to have contact with.” He enjoys the process, not just the product. More

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Hiring outside the remodeling industry

Remodeling is a highly technical art. It requires a grasp of the principles and practice of electricity, plumbing, engineering, geometry, and architecture. It requires a high level of craftsmanship as well as an ability to manage homeowners' expectations during a very emotional process. All of this while turning a profit. More

Profile of Jeff Talmadge of Talmadge Construction
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Profile of Jeff Talmadge of Talmadge Construction

Since being recognized as one of the Big50 in 2003, Jeff Talmadge has done a 180... More

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The parts of a remodeling business too important to delegate

My goal is to create a company that operates within clearly defined systems and procedures, with each department (sales, production, and administration) managed by a key employee. If I am indispensible in any way, then an unexpected event that takes me out of the picture is a death blow to the company, and our clients and employees óas well as my family ó would suffer a loss much greater than my absence. More

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The Big50

Once again we shine the spotlight on 50 firms that stand out in management, marketing, sales, and design. More

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