In 2009, Metropolitan Home magazine was closed by its parent company, Hachette Filipacchi Media (a subsidiary of Lagardere Media). When Lagardere was bought by Hearst in 2011, Metropolitan Home the defunct title was included in the deal. New York Times staffer Steven Kurutz speaks on Hearst's rework of the magazine, which will be on newsstands in 14 cities as a test.
This revamped version of the magazine will cater to millennials who are finally thinking about entering the housing market, much like the original targeted boomers:
Though hampered by the financial collapse and the high cost of living in urban areas these days, the 20- and early-30-somethings may finally be at a place where they are ready and financially able to start nesting. And of course they’ll need a guidebook to help them do it with style.