According to Google, more than 50% of mobile search engine queries are local. With the number of local, mobile searches continuing to increase, it only makes sense that you tailor your social media and search engine marketing towards local business opportunities.
There are three types of content when it comes to social media marketing: written, video, and visual. According to Vivek Patel, there are six social media platforms that you should be using. Pinterest is especially useful for those in the remodeling and design industry.
"This is a great tool for B2C businesses, especially those from fashion, lifestyle, travel, and hotel and food domain. However, B2B businesses are also leveraging this tool to connect with consumers."
For more information on leveraging your social media, head over to DUCT TAPE MARKETING: