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New technology affects companies of all sizes, although in different ways. For example, a small practitioner can probably get away with a Web site that is little more than an electronic business card, displaying a logo and providing basic contact information.
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On the one hand, e-mail is the No.1 Internet application. On the other, e-mail can cause more problems than it solves.
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Internet advertisers want to bombard you with pop-up ads. Hackers might need to “borrow” your computer to mount an attack on another server. Or they might be “phishing” for credit card numbers. Or not. A good percentage of Internet mischief is nothing more than kids somewhere testing their...
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Anyone with an Internet connection can log on and see for themselves the customer service record of most remodelers. And there's nothing wrong with that. But what happens when the remodeler needs protection from the homeowner?
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Higher-end 'home technology' projects demand over-the-top installations that can cost as much as a starter home. But what about your average homeowner who just wants to share the Internet with a couple of computers, or wants a little more control of their lighting so they don't have to walk into a...
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If there's a place for remodeling on the Internet, Mike Turner thinks he's found it. A Big50 winner in 1996, Turner is now a Web impresario, hoping to lead the industry into the future with the Home Services Store.
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Free Yahoo e-mail offers excellent spam and virus filtering, plus "throw-away" addresses to help avoid zealous marketers. If you want to try online project collaboration without spending a lot, check out free Yahoo Groups (groups.yahoo.com).
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Newsflash, remodelers: Just in case you hadn't noticed, the Internet isn't a fad. A recent report from the Home Improvement Research Institute (HIRI) suggests that you already knew that.
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To expedite the crucial bid process, the company put a bid-submittal form on its Web site. Once they complete the form, they can download it and attach it to an e-mail to Tice or print and fax it to the company.
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It's a good bet that by now most of your customers have e-mail accounts and Internet access. Unlike spam, electronic newsletters allow customers to "opt in" by contacting you or clicking a link on your Web site.