Seemingly overnight, something remarkable has happened. The next generation of Web-based applications — Web 2.0 — has arrived. Many of these are useful for remodelers, and many are inexpensive or free.
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Every month, about 1,700 clients, and associates of Tri-Lite Builders receive a short, friendly e-letter from the Chandler, Ariz., company.
This month's Reader Panel shows that remodelers are still on the on-ramp to the information superhighway. Only slightly more than half of respondents who took our e-mailed survey said their company has a Web site.
When it comes to remodeling and the Internet, consumers are leading the way. Remodelers may be slow to realize the importance of a Web site to their company's success — about 40% of respondents to this month's Reader Panel survey said they didn't have a Web site — but today's consumers are becoming...
Here you'll find our Web site primer. In that story, we briefly mention an inquiry form that you can post on your Web site as one way prospective clients can initially contact your company.
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Last time I wrote about what not to do on your Web site. This month I'll cover what you should do.
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Recently I looked for Web site templates for remodelers that I could recommend. I did find a few sources, but they mostly missed the mark. Instead, this month I'm going to tell you what
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Blogs are the ultimate word-of-mouth advertising. Always play fair and take care of your customers, subs, and suppliers, and even if you get a negative blog post from time to time, there will be an even greater number of happy bloggers coming to your rescue.
For remodelers, digital photography has less to do with cameras and more to do with communication. Using a digital camera and the Internet, issues that used to take days or weeks to resolve with meetings and site visits can now be handled in minutes.
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One of the great benefits of the Internet for new home builders and the real estate industry is its ability to show prospective buyers a complete picture of both new and existing homes in great detail. Users who can walk through a “virtual house” and view almost all of its rooms are increasingly...