REMODELING Online provides professional remodelers, contractors and with information about home remodeling, kitchen and bath design, renovation, building products, and business management. Featuring articles from REMODELING magazine, including the Cost-Vs.-Value Report and Big 50.
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Febuary 2004 Table of Contents

First Word: Tipping Your Clients
Turning your clients from satisfied customers into "raving fans" depends as much upon the kinds of people your customers are as the quality of the service you provide them.

E-mail Editor-in-Chief Sal Alfano .

News+Notes

Gentlemen, Start Your Nail Guns

Press Stress

Fortune Brands Buys Therma-Tru

Seriously, Do Not Call

Market Watch

Remodeling Looks Forward to a Strong 2004

Remodeling Market Index

Commentary

Walt Stoeppelwerth: Handyman How-Tos
Thinking about cashing in on this potentially lucrative niche? Think carefully.

Linda Case: Keep It Simple
One key question you put to your clients will tell you exactly how your company is performing and what kind of referrals to expect.

Mark Richardson: Is Remodeling Science or Art?
Your ability to grow and improve may depend on how you answer this question.

Guest Columnist Brian Stover: Unintended Consequences
Think again before you rejoice in the recent establishment of the national do-not-call list.

Ways+Means

Independent Contractors vs. Employees

Points Taken

Hire Education

Bottom Line

Breaking the Bankruptcy
Contractors need to protect themselves against vendors declaring bankruptcy.

Tax Tips: Cost of Goods Sold

Sales+Marketing

Wrapper's Delight

Victoria Downing: Take Control

Their Brand of Humor

Tapping Emotional Buying Reasons

Field Notes

Amateur Hours

Making the Grade

Tim Faller: Jobsite Paperwork, Part 2

By Design

Just Don't Call Them Old

Stone Sampler

Tech@Work

Joe Stoddard: Document Acrobatics

Put It on the List

Good Form

Perfect Proposals

Big50

Face Off: Do you tie customer payment to project financials or project milestones?

Reading List: Three Big50 remodelers recommend some page turners.

Hard Knocks: Deep Water
When is a two-bath remodeling job better than a three-bath remodel?

Q+A: Goodbye Can Be the Hardest Thing to Say
When do you fire a field employee?

Profile: Robyn and Michael Muscardini

Second Look: Shawn Kumar

Features

Before+After: Encore Performance
A time-tested partnership between remodeler and homeowner produces a dramatic conclusion.

Pick Me, Pick Me!
Successful product selection strategies smooth out the roughest part of the remodeling process.

Closing Time
Sales systems aren't one-size-fits-all. Successful remodelers use an array of practices, ranging from detailed systems to the personal touch, to seal the deal.

Reader Panel

Who Sells?
While nearly 70% of remodelers enjoy selling and don't want to hand it off, 20% are unsure about exiting that role. The rest want to flip their sales hat to a well-trained employee.

Kitchen+Bath

Bringing the Restaurant Home
Two cooking pros apply commercial principles to make residential kitchens more efficient.

Luxury Shopping

Curve Appeal

Out With the New

Products

Phil Rea: For You, No Special Price
Should I allow salespeople to give a discount?

Chill Out
The weather outside is frightful. And there's a siding job to install.

Kitchen Lighting

Reader's Choice

Flooring

The Rail World

Getting the Green Light

All-Points Lock-Down

Fastener Fascination
Using the correct fasteners and connectors with the next generation of wood preservatives is critical.

Caulks, Sealants, & Adhesives

Worker Gear

Benchmark

Labor Limb-o
Figure out how to get accurate labor estimates and your company will have a real leg up on the competition.


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