March 2002 Table of Contents

Give 'Em a Niche

Specializing in a product or service can give your company a competitive advantage. Here are five success stories about remodelers who found and developed a niche.Nine years ago, Shawn Kumar's remodeling company, We Build in San Dimas, Calif., did "anything and everything." Read more

Age-in-Place Market Wide Open

Contrary to popular belief, most older Americans spend their final years at home, not in nursing homes. Bill Wasch thinks he knows a market when he sees one, and he sees one in adapting and renovating housing for senior citizens and the disabled. The company in which he's a partner -- Senior Serve -- specializes in adapting and renovating homes for the elderly, the disabled, and those who are farsighted enough to make changes in their homes that will enable them to live safely and comfortably in the years ahead. Read more

What You're Good At

No one is good at everything, but to thrive in the remodeling business, company owners must be skilled in several critical areas. Victoria Downing, president of Remodelers Advantage, a Maryland-based industry consulting group, names nine that virtually any remodeling company is expected to have: 1. Owner is content with his or her role into the foreseeable future Downing says most remodeling companies tend to be strong in competencies such as production and client satisfaction. Read more

B + A: Austin Power B + A: Austin Power

A simple Texas house gets a clever and colorful facelift.So Webber opted for a rear expansion to house the new master bedroom instead of a second story. Read more

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