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An organized approach to your social media efforts will pay off. Plan a social media campaign that fits your company's mission/value statement and measure the results.
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Joe Stoddard outlines how to make savvy software and technology decisions for your company.
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With more consumers researching companies online and ranking their services through consumer-oriented social evaluation websites, it pays to be proactive in maintaining your online reputation.
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It costs you nothing to use social networking sites such as Facebook to make people aware of your company.
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Social networking is here to stay, and it can be a useful networking tool for remodelers.
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Most remodeling companies don't need a full-blown virtual private network. Here are some remote-access options to get you online and enable you to get work done when you're not in the office.
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Software available for free can help business owners -- but mind the small print.
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Joe Stoddard details when it makes sense to invest in industry-specific software, and why.
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Back when I was selling my own remodeling jobs, my computer-generated presentation packages would often allow me to lock out the competition. Sometimes, they’d never even get to present their bids.
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You wouldn’t leave a roof uncovered with a thunderstorm in the forecast, so why aren’t you backing up your computer data?