Commentary: Mark Richardson

Mark Richardson is co-chairman of Case Design/Remodel and Case Handyman Services. His new book, “How Fit Is Your Business?” will be published in October, 2008. mrichardson@casedesign.com; www.casedesign.com.

  • Countering fears about remodeling market

    Sometimes members of the press get their facts wrong. And I think much of the current pessimism about the housing industry is driven by the need to sell newspapers.

  • Remodeling industry headed toward consolidation

    Rather than argue with the data, I think it's helpful to think about what consolidation would mean to the industry and why it might be beneficial.

  • Stress Test

    These strategies for addressing stress proactively will benefit you, your employees, and your company.

  • Predicting Performance

    Making or losing money doesn't happen by accident. Results depend on how well you plan.

  • A Balanced Outlook

    Make better business decisions by balancing emotions with facts.

  • Slowing Turnover

    I recently spoke with a fellow remodeler who told me that his No. 1 challenge was retaining his people. Everybody who has experienced employee turnover — and we all have membership in that club — knows the effect it can have on productivity and morale, to say nothing of the time and effort required...

  • Tips for Being a Great Leader

    As we grow, both as individuals and with respect to our organizations, we move through stages. Early on we pursue what interests us — without much analysis.

  • Using Effective Communication Techniques

    When it comes to communication, becoming more efficient may mean becoming less effective. This is more than a clever play on words; it's an important issue that every business owner must address.

  • Taking steps to make a career change

    Many years ago, I was having lunch with a very successful businessman. He had been successful at several different levels in his career, and I asked him what he thought the next stage might be. His answer really struck a chord: “I am looking for a replacement — someone I hope will eventually fire...

  • Ten Most Common Sales Mistakes

    Learning takes place in many ways. Most often, we introduce something new or we learn by imitating a best practice, step-by-step. Sometimes, however, we can make the most progress just by learning to avoid mistakes. That's especially true when it comes to sales performance.