http://www.remodeling.hw.net/expert-opinion/columnists/columnists/linda-case.aspx?view=rss&id=Query_tcm1773353http://www.remodeling.hw.net/company-culture/how-to-thrive.aspx?rssLink=How+to+ThriveColumnist and consultant Linda Case visits "the coolest small company in America" and brings back some lessons for remodelers.http://www.remodeling.hw.net/consultants/recession-resolutions.aspx?rssLink=Recession+ResolutionsConsultant Linda Case gathers case studies from remodelers who are pulling out the stops to survive.http://www.remodeling.hw.net/consultants/after-the-recession.aspx?rssLink=After+the+RecessionThe prevailing hypothesis of today’s recession is that, while it is unlikely to be as bad as the Depression, it will have a lasting effect on buying habits.http://www.remodeling.hw.net/owner-issues/change-you-have-to-believe-in.aspx?rssLink=Change+You+Have+to+Believe+InRemodelers who want to influence real change in their companies or lives might benefit by reading “Influencer: The Power to Change Anything"http://www.remodeling.hw.net/owner-issues/mystery-sleuthing-revisited.aspx?rssLink=Mystery+Sleuthing+RevisitedWe must research our competitors. It's the only way to analyze the difference our company brings to the marketplace, and to develop strategies for selling against those competitors.http://www.remodeling.hw.net/company-culture/pass-it-on.aspx?rssLink=Pass+It+OnA visit to an airport restaurant demonstrates that companies benefit by institutionalizing friendliness, courtesy, and good humor.http://www.remodeling.hw.net/consultants/remodeling-intel.aspx?rssLink=Remodeling+IntelFour critical "homework assignments" for remodelers determined to develop more effective, relationship-based marketing campaigns.http://www.remodeling.hw.net/marketing/the-exhilaration-of-doing-more-with-less.aspx?rssLink=The+Exhilaration+of+Doing+More+With+LessRemodelers move away from traditional print marketing to opportunities for in-person meet-and-greets.http://www.remodeling.hw.net/owner-issues/staying-upbeat.aspx?rssLink=Staying+UpbeatRemodeling consultant Linda Case reveals how some business owners remain upbeat in difficult times, inspiring staff to follow them with confidence.http://www.remodeling.hw.net/consultants/two-questions.aspx?rssLink=Two+QuestionsWhat causes sales, and when do you pull the trigger? Linda Case says author and consultant Kraig Kramers has some important insights for remodeling companies.http://www.remodeling.hw.net/finances/leadership-is-the-new-black.aspx?rssLink=Leadership+Is+the+New+BlackLinda Case identifies strategies for surviving 2009 by developing a realistic budget and targeted marketing plan.http://www.remodeling.hw.net/owner-issues/six-more-deadly-myths.aspx?rssLink=Six+More+Deadly+MythsThese six myths could act as stumbling blocks to your company's success.http://www.remodeling.hw.net/consultants/widespread-myth-and-destruction.aspx?rssLink=Widespread+Myth+and+DestructionLinda Case on the truth about loving your work, marking up costs, and hiring right.http://www.remodeling.hw.net/consultants/the-permanent-learning-curve.aspx?rssLink=The+Permanent+Learning+CurveBill Keenan was in a bind. His gut was telling him that the way he was spending his time was going to kill his beloved company, W.J. Keenan Building Contractor, in Piscataway, N.J.http://www.remodeling.hw.net/business/coach-for-life.aspx?rssLink=Coach+for+LifeMost of us aspire to have one distinguished career. Few of us dream of having more than one. Julius Lowenberg was a stunningly successful coach before he started to build his equally impressive remodeling company in 1979. Today, even after selling his company, the Texas businessman can't seem to completely retire. He's a powerful inspiration to other remodelers who want to make the most of their businesses and their lives.http://www.remodeling.hw.net/consultants/draw-the-big-picture.aspx?rssLink=Draw+the+Big+PictureWhen I consult with remodeling companies, I often recommend the same action to cure many of their ills. And often they report major improvements when they follow this relatively simple advice. http://www.remodeling.hw.net/recruiting/the-eight-new-pillars-of-selling-success.aspx?rssLink=The+Eight+New+Pillars+of+Selling+SuccessWe will look back on the last few years as the golden years for remodeling — a time when many remodelers thrived as mere order takers. But tough times like those we have now mean a return to true selling.http://www.remodeling.hw.net/remodeling/networked-to-the-nth.aspx?rssLink=Networked+to+the+NthMost remodelers are finding fewer and less urgent buyers, and smaller jobs. You can't begin to sell without a lead, and leads, too, are more rare and less qualified.http://www.remodeling.hw.net/owner-issues/right-hand-meet-left.aspx?rssLink=Right+Hand%2c+Meet+LeftThe waves of unhappy e-mails came rolling in. “Why do we have to do this?” “I'm too busy for ‘homework' that doesn't seem to lead anywhere.”http://www.remodeling.hw.net/remodeling/not-winging-it.aspx?rssLink=Not+Winging+ItWhat do efficient remodeling companies have in common with paper airplanes and Toyota's manufacturing process? I found out during a recent trip to Iowa, in a class about continuous improvement held at the headquarters of Pella Corporation.