Commentary: Linda Case

Linda Case, CRA, is founder of Remodelers Advantage Inc. in Laurel, Md., a company providing business solutions through a network of experts and peers. 301.490.5620; linda@remodelersadvantage.com; www.remodelersadvantage.com.

  • Timing is Key Growing a Remodeling Company

    Many years ago, an industry insider told me that no remodeling company would ever grow to more than a million dollars in volume. So much for predictions.

  • From the Top

    Three strategies for staffing your company with happy, intelligent, moral, and supportive employees: First and foremost, you, the owner, must be happy, intelligent, moral, and supportive. It's imperative that you model the desired behavior.

  • The Enforcers

    It was a wonderful dinner party by and for remodelers. The hosts, a couple who own a remodeling company, started to banter about their differing styles of leadership. She, along with the office manager, wanted to lay down the law to the field staff regarding timely and accurate submission of time...

  • The Planning Instinct

    New Year's Eve in my house brings four good friends for a night of overeating, under-drinking, and ruminating about goals and resolutions for the year ahead. In essence, we talk about where we are today and what will make the next 12 months successful. The five of us represent a range of...

  • Slowdown Strategies

    I'm not much of a prognosticator, but I've heard a number of rumblings that make me wonder just how robust 2006 will be for remodelers.

  • Giving the purchase-less gift

    If you love to shop, this column might not be for you. But if you're like me, you'll do anything to avoid the malls this holiday season — especially when that excuse allows you to honor the really important people in your life.

  • Creating a healthy company atmosphere

    When you started your business, hiring another employee was a huge step. But you added a carpenter to free you up to sell jobs, order materials, and do the bookkeeping, such as it was. Over the years, you made your daughter-in-law your bookkeeper, your son your salesperson, and you made that first...

  • Be careful with costs

    A critical benchmark of good financial health is keeping your actual job costs within 2% of projected job costs. This requires the close cooperation of all departments and the willingness to follow these essential guidelines:

  • Look within for answers to business issues

    Have you been wondering what you'll do “when you grow up?” Feeling blah about your business and position in life? Ever wonder if there's more (satisfaction, money, free time, balance, fun) than you're currently experiencing?

  • Climbing the mountain to remodeling success

    My assignment for this very special issue of REMODELING was to contrast some aspect of “then” (20 years ago) and “now” in the world of remodeling. It took some mental digging to find the gold, but it's summed up in the phrase “doing well by doing good.”