Sales

What's Behind America’s Renewed Mania for Home Renovation
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What's Behind America’s Renewed Mania for Home Renovation

Thin housing inventory has contributed to a spike in remodeling as buyers pour... Read more

LIRA Predicts Increased Remodeling Spending Through 2017
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LIRA Predicts Increased Remodeling Spending Through 2017

Growing home prices and sales are encouraging homeowners to remodel. Read more

Keywords That Sell Homes Fastest: ‘Shaker,’ ‘Farmhouse,’ ‘Craftsman'
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Keywords That Sell Homes Fastest: ‘Shaker,’ ‘Farmhouse,’ ‘Craftsman'

Zillow analyzed more than 60 keywords used in 2 million real-estate listings... Read more

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How to Ace the In-Home Sales Call

Follow these straightforward tips to establish a professional process that will make sales visits a breeze Read more

Follow These 4 Rules to Create 'Zombie Loyalists'
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Is Sales All About Manipulating? Yes—in a Good Way

Your sales system should aim to manage the vetting process so that you make sales to the RIGHT clients and so they know you're in charge of the remodeling project, columnist Paul Winans argues. Read more

New Poll Shows What Consumers Want from Your Website
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New Poll Shows What Consumers Want from Your Website

Their interests don't match yours, a survey by The Farnsworth Group finds. And... Read more

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What's the Most Important 15% of Your Business?

It's sales. Here's how to improve it. Read more

Ryan Garcilazo on Entering the Real Estate Market
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Ryan Garcilazo on Entering the Real Estate Market

Big50 honoree shares advice on contractors interested in working with investment... Read more

Follow the Money to the 55 and Up
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Follow the Money to the 55 and Up

The data and the dollars say that while home buyers age 35 and younger demand... Read more

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