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Joe Dellanno

Joe Dellanno's Posts

Forget Tupperware: One-Hour Design Parties Offer a Low-Key, Low-Cost Way to Pique Homeowner Interest Forget Tupperware: One-Hour Design Parties Offer a Low-Key, Low-Cost Way to Pique Homeowner Interest

Short design sessions, requiring a minimal investment of time and money, show homeowners how remodeling might relieve their pain. Read more

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Selling in a Down Market

Business coach Joe Dellanno says that remodelers who use technology to wow clients from the sales process on down will be the winners in this slow economy. Read more

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Green Gatekeeping to Help Remodelers Target Their Sales Presentations

Asking potential clients about their views on green helps remodelers target sales presentations. Read more

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Women outnumbered in remodeling profession Women outnumbered in remodeling profession

Our industry is predominantly composed of men. Although an increasing number of women are entering the profession in various capacities, they are significantly outnumbered. And just as Peter comes to rely on Wendy for stability and nurturing, many remodelers have a Wendy on staff who holds things together for the business. Read more

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